The Venco Venturo Story

Collins Associates, Inc. was founded in 1952 by Arden “Art” Collins, and grew into the largest manufacturer’s representative agency in the truck body and equipment industry.

In 1964, Art formed the Truck Equipment & Body Distributors Association (TEBDA), which became the National Truck Equipment Association (NTEA). Today, the NTEA represents thousands of companies across the country that manufacture, distribute, install, sell and repair commercial trucks, truck bodies, truck equipment, trailers and accessories.

Ron and Larry Collins assumed ownership from their father in 1978. The Venco liftgate line was acquired in 1979, and the company added a full line of scissors hoists for pickups, flatbeds and dump bodies in 1981. In 1989, they acquired an electric crane manufacturer, further expanded the product line to include hydraulic cranes and crane bodies, and officially changed the company’s name to Venco/Venturo Manufacturing, Inc.

In 1994, Brett and Scott Collins (Ron and Larry’s sons, respectively) joined Venturo and in late 2011, Brett Collins was named President while Scott Collins became Vice President of Operations.

In September 2013, Brett Collins and Mike Strittholt purchased Venco/Venturo Manufacturing, Inc. becoming majority owners. The company name was officially changed to Venco Venturo Industries LLC encompassing the Venturo and Venco brands.